
Oscar Estrada, Owner @ Meal Prep Solutions DFW
Year
2024
Client
Meal Prep Solutions
Category
Food Services
Meal Prep Solutions was scaling fast in the Dallas-Fort Worth area and needed a website that could grow with them. They had a loyal customer base, strong word-of-mouth, and great food — but their online presence didn’t reflect the convenience, professionalism, or quality they were offering.
Our task was to build a streamlined, high-converting website that allowed new customers to place orders quickly while showcasing their new subscription offering — a game-changer for recurring revenue and customer retention.
We structured the site around action: bold CTAs like Place Your Order and Buy Subscription lead the user directly into conversion paths. The homepage clearly communicates how the service works with a three-step flow: Create Account, Place Order, Get Meals — reducing friction and uncertainty for new users.
The new subscription section got premium real estate, featuring messaging like “Fuel your lifestyle” and clear benefits such as chef-prepared meals, time-saving, and cost efficiency. To boost credibility, we also featured testimonials from real clients speaking about fitness success, convenience, and meal customization — all visually anchored by vibrant food photography.
The result is a fast-loading, mobile-optimized site designed to support both one-time orders and ongoing subscriptions, helping Meal Prep Solutions convert visitors into loyal customers and automate their weekly ordering process.
Conclusion
We built a results-driven website for Meal Prep Solutions that drives both single orders and subscription sales, combining performance, clarity, and appetite appeal in one high-converting platform.
